It’s ironic in a way that the rise of the Internet, a medium so perfect for photojournalism, is in fact putting professional photojournalists out of business in large numbers. How can that be? In short, there’s two factors:
- More photographers out there with easy access to market.
- More media work ending up online for free.
In short, less revenue shared by more people!
It’s both exciting and frightening to watch! On the one hand, there’s more stunning photos being taken, of more subjects, by more talented photographers than ever before. In a few moments it can be put online and made available for the whole world to watch. And by the prevailing norms, it’s all available for free to watch! Whether it’s news coming out of one of the world’s hotspots or a long reportage from the height of the Himalayas or the depth of the Amazon jungle, we expect to see it for free.
On the other hand though, it is frightening to think about. Professional photojournalists risking their lives, or less dramatic, just putting in countless of hours to produce their stunning imagery and incurring expenses doing so. Going on long journeys and expeditions, carrying heavy equipment and doing all their work. And it just ends up for free on the Internet! Sometimes the photojournalist has been paid, but not always. But there’s no way around it. As a photojournalist, presenting your work online, for free, is a must if you want to get it to market. This opens up for image theft which is illegal but widespread. And often times 소액결제현금화 , quality photojournalism is even drowning in all the other, crappy photos being taken by every Tom, Dick and Harry out there, by being put online side by side with the quality photography.
The traditional media outlets for photojournalism, magazines and newspapers, are struggling to stay afloat, most of them finding it extremely difficult to make the necessary profit to keep a staff of photojournalists and indeed to stay alive. These economic difficulties trickle down to the photojournalists, many of whom are now struggling to make a decent living from their work.
The traditional income sources, advertising and subscriptions, are drying up on the Internet. Without a fair revenue, we can’t expect professional photojournalists to continue their work. But the thing is, photojournalism is still needed, still in demand. Quality and trustworthiness equally so. Newspapers and magazines, not really that much needed anymore. The traditional outlets for photojournalism may be dying, but photojournalism is not!
Outline Of Future Scenario
Somehow the photojournalists, and indeed other professions with them, need to find a new way of connecting with their audiences. It will have to involve the use of new technologies that are used by people across the world. Online, mobile, fast, easy, adaptable, interactive and customizable are important key concepts here. At the same time, new revenue sources must be established. Micro-payments are often mentioned, and I think sponsorships (including government’s public service budgets) and affiliate programs will also become important.